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Where sellers stay connected with interested buyers.

Shoppers follow the items they're waiting on. When you lower a price, they hear about it the same minute — and you can send them an offer or an update whenever you have news.

Start free

Free until you're ready to contact followers. No card needed.

A shopper's phone on a kitchen counter, its lock screen showing a follo email: Price drop! The dining chair you're following is now $32, was $40.

  1. Add the follo link

    One short link on each listing, wherever you sell: Marketplace, Shopify, eBay.

  2. Shoppers show interest

    They follow the specific item they're interested in — and stay engaged even after clicking away.

  3. You lower a price, they hear it

    Never let a potential customer disappear. They showed interest; give them a reason to come back.

Start for free, no credit card needed

Plans sized by how many notifications you send. Cancel any time and keep your follower list.

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How follo works for sellers

The shopper side

Shoppers follow items from the listing page and keep them in one list. Lower a price in your dashboard and the alert lands here.

6 alerts in this shopper's feed

What followers get

Northline Goods · 4 items

  • Alder Dining Chair $249 128 following Follow
  • Linen Throw — Sage $79 $92 402 following Following
  • Cast Iron Skillet 10" $64 91 following Following
  • Stoneware Mugs, Set of 4 $42 216 following Follow

Watching 2 items

  • Linen Throw — Sage $79 $92 402 following Unfollow
  • Cast Iron Skillet 10" $64 91 following Unfollow
  • Linen Throw — Sage 2h Dropped to $79 from $92. Northline Goods has 6 left in sage.
  • Northline Goods Tue Take 10% off the Stoneware Mugs through Sunday with code SUNDAY10.
  • Cast Iron Skillet 10" Mon Back in stock after three weeks. 12 available.
  • Alder Dining Chair Sat Dropped to $249 from $268. Ships free through the end of the month.
  • Linen Throw — Sage Sep 9 Two new colorways added: clay and oat.
  • Stoneware Mugs, Set of 4 Sep 2 Dropped to $42 from $48. Limited run in the speckled glaze.